Personalized Video Creation using Gluetrail

Step by step tutorial with screenshots and video on creating personalized videos at scale with Gluetrail

Personalized Video Creation using Gluetrail
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Sales and marketing professionals, customer onboarding teams, and anyone looking to create personalized video content at scale.
In this tutorial, you will learn how to create personalized videos at scale using Gluetrail. The process involves recording a video, generating a personalized text, customizing the video introduction with an AI voice clone, and finally generating and exporting the personalized videos.

Creating Personalized Text

Record your Video using the Gluetrail Chrome Extension

You'll then be redirected to your recording page showcasing your raw recording and audio transcript.
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Guidelines for Recording with a Personalization intent

When recording, say outloud the personalised introduction your wish to include in your video. Add a 1.5/2 seconds pause between this intro and the rest of the video.
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Generate Article

Generate Article

Click on the 'Generate Article' button to start creating a personalized text that will accompany your video. This text will help your viewers understand the content and encourage them to watch it.
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Select the Outbound Transcript Template

For best outcome, we recommend using the Outbound Transcript template which is a short and concise description of your video. It will show your users what the video is about and entice them to watch it.
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Personalizing Videos

Online Video Editor

Click on the 'Create Video' button to start personalizing your video.
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Add Personalized Intro

Click on the 'Add Personalized Intro' button to start customizing the introduction of your video.
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Reset AI Voice Clone 1/2

Click on the 'Reset your AI voice clone' button to ensure your AI voice clone is properly set up for personalization.
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Reset AI Voice Clone 2/2

Click on the 'Reset your AI voice clone' button to ensure your AI voice clone is properly set up for personalization. Wait for the green confirmation before proceeding.
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Add Personalization

Click on the 'Add Personalization' button to start adding personalized details to your video. This will allow you to customize the introduction for each contact in your list.
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Type in a Personalized Introduction

Type a personalized introduction text in the input field, changing the first name to Mary and the company to Google for example. This step customizes the video for a specific contact, making it more relevant and engaging for the recipient.
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Add more Personalization Rows

Click on "add Personalization" again if you wish to create another personalized video for another contact.
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Type the Additional Personalized Introduction

Type the personalized introduction text in the input field, changing the name and company to personalize the video for each contact.
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Listen to your Personalized Introductions

You can click on the play button next to each personalization row to listen how they actually render.
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Save Updates

Click on the 'Save updates' button to ensure that all your changes to the personalized introduction are saved. This step is crucial to maintain the accuracy of your personalized video content.
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Create Voiceover

Click on the 'Create voiceover' button to merge the AI cloned introduction with the rest of your video. This step is mandatory to ensure the personalized introduction is integrated seamlessly.
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Generate Personalized Videos

Click on 'Generate Video' to start creating your personalized videos. This will merge the AI cloned introduction with the rest of your video and generate the final output.
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Video Generation

You'll see that Gluetrail is generating as many videos as personalization rows. This operation is in the background so you may leave the page while it’s loading.
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Share your Videos with Public URLs

Export Article

Click on the 'Export Article' button to export the personalized videos along with the short text that accompanies your video.
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Generate Shareable URLs

Click on the 'Share URL' button to generate unique URLs for each personalized video. This will allow you to share the videos with your contacts easily.
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Name Your URLs

You can choose custom handles for each video. Upon saving and clicking on generate you'll be able to see your publicly available pages and share them with your prospects or customers. Note: you can also download the videos only, from the "Create Video" tab, if you wish to get the mp4 or just the video link without any other text.
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What's next?

After finishing this tutorial, you should explore the CRM integration features with HubSpot and Salesforce to automate the video personalization process further. Additionally, consider experimenting with different video effects and layouts to enhance the visual appeal of your personalized videos.

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Anne-Charlotte Chauvet

Gluetrail co-founder